Sensible and Effective Approach When It Comes to Vinyl Banner Application
In my 20 years in the sign, decal, and banner advertising business, I’ve seen vinyl advertising banners used for a myriad of different uses. Vinyl advertising banners can be used for a few days (cheap advertising) and up to 10 years or more.
One vinyl banner ทำป้าย for a store across the street looked great 10 years later when we moved, and would probably still look good now except he replaced it with a new sign around the same time. Because the owner was on a shoestring budget, he didn’t want to use the sign cabinet to house a polycarbonate sign which was much more expensive, so an inexpensive one color vinyl banner was preferred and it was attached to the sign cabinet, and it remained there for over 10 years!
Various Materials Used for Exterior or Interior Vinyl Advertising Banners
Vinyl advertising banners are available in different weights, the most common being 10 oz., 13 oz., and 18 oz. The weight refers to the strength of the nylon reinforcement and the thickness of the PVC (vinyl). The heavier the banner material, the stronger it will be. Weights begin at 8 oz. and go all the way up to 22 oz., and the heavier weights often contain a block-out layer so the banners can be printed on both sides.
They also come in perforated material known as mesh banner material. These banners allow some wind load slippage when the wind blows, typically about 15 to 20%, making them a favorite for outdoor events such as fairs or sporting events or in areas where the wind is perpetually blowing.
There’s also mesh vinyl banners for parking garages as well, spanning two or three levels. Some companies have used “wind pockets” to reduce wind load, but we don’t recommend wind pockets for your vinyl banners as it puts “V” or “U” shaped holes all over your banner (unsightly in our opinion) and only reduces the wind load around 3 to 5%.
Popular Uses for Vinyl Advertising Banners
Vinyl banners are also used extensively in retail environments, announcing a big sale or a new product. These banners can be printed in full digital color.
Furthermore, they also come in gloss or in matte finish. Some people aren’t crazy about the gloss finish because they think it looks “too much like plastic.” Most don’t really care if the banner is outdoors, but if the vinyl advertising banner is indoors, such as in a retail store (especially if the retail store is upscale) or a trade show, the matte finish material has more of a fabric appearance and isn’t so “plasticky.”
1. Trade Show Events
Trade shows are another place vinyl advertising banners are used prodigiously, from hanging banners to banners on displays to banners in booths. Many companies are opting for fabric banners which use a dye-sublimation method of printing that I’ll cover more extensively in another article soon. As mentioned previously, when using vinyl advertising banner indoors, many consumers prefer to use the matte finish so it doesn’t pick up the glare of convention center lighting, which is (and should be) very bright.